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The agency

Bizon, the first Amazon agency in France

Bizon stands as the sole Amazon agency within the Publicis group. Leading the pack in Europe, Bizon seamlessly blends cutting-edge tech with an elite team. At Bizon, there's only one speed: Business ON.

From Amazon seller,
to agency Amazon leader

Since 2010, at the forefront of digital marketing and e-commerce challenges at Google and Cdiscount, Guillaume Rigallaud (CEO) took the Amazon bet to launch his private label brand in 2016. This experience allowed him to observe that brands struggle to structure a quality commercial offering on marketplaces.

He then conceived the idea of ​​developing a specialized agency that enables brands to accelerate their e-retail potential and founded Bizon in 2017.

In 2018, Guillaume partnered with Cédric Oberto (CCO), Nicolas Habert (COO), and Bertrand Marron (CTO) to take the company to the next level. Driven by their expertise, the agency quickly became a leader in its market in France.

As a validation of an innovative model, in 2022, Bizon joined the Publicis group, the 2nd largest advertising group.

When it comes to Bizon in numbers, it's...




dedicated experts


countries covered across the globe


products monitored per month

Mission & Vision

Our mission at Bizon: Fuelling brand acceleration on Amazon. As European leaders, our aim is to transform you into a top player.

Our vision: Amazon represents the future of e-commerce. Being present means being in the game. On Amazon, it's more than a showcase; it's where sales thrive."

Our culture

At Bizon, we foster maxed-out ambition, breeding a culture of expertise that propels us to the front of the pack. Here, kindness isn't just a core agency value; it's woven into our daily fabric, building connections and forging a rock-solid team spirit. Together, we accelerate our clients and careers beyond conventional boundaries because shared victories adds an extra zest to success.

Our values

Every action driven by empathy and unwavering support.
Retail Media
Leading through knowledge and expertise.
Striving for more, aspiring for the extraordinary, no limit.
Team Spirit
United, we tackle every challenge, pushing for a collective win.

Eager to be part of our team?

Become a Bizon and fuel the Business ON momentum. Join our team where innovation and passion drive our collective success.

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6b rue Fournier - 92110 Clichy - France